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The Three Pillars of Hitachi's Environmental Vision
The quest for a comfortable existence has led humankind to create a highly convenient society. Today's society, however, requires a vast amount of energy, and is causing problems, such as global warming, resource depletion, and environmental damage. We should challenge these common issues if we are to maintain a comfortable existence into the future.
We are committed to the prevention of global warming, the conservation of resources, and the preservation of the ecosystem as the three pillars of our vision. Our goal is to achieve a more sustainable society by promoting global production that reduces the environmental burden of a product throughout its lifecycle. We are working toward this goal by setting progressive targets for fiscal 2010, 2015, and 2025.
We are setting specific goals intended to prevent global warming, which we view as a particularly urgent mission in realizing a sustainable society.
To meet Japan's Kyoto Protocol commitment of a 6-percent reduction in greenhouse gases, the Japanese government has created the Kyoto Protocol Target Achievement Plan. In fiscal 2008, we raised our fiscal 2010 CO2 emission reduction target from 7 to 12 percent. This is now in line with the industry target value laid out in the Achievement Plan that was revised in March 2008. For operations outside Japan, we are striving to achieve an annual reduction of 1 percent in CO2 emissions per unit of production.
We are working to become emission neutral by fiscal 2015 in the pursuit of monozukuri that reduces the environmental burden of products throughout their lifecycle.
The Emission Neutral Concept
Emission neutral means reducing CO2 emissions from material production, manufacturing and distribution (the direct burden) and also reducing CO2 emissions by making energy- and resource-saving products (the social burden) to make the two environmental burdens equal.
In 2007, we set a goal to reduce annual CO2 emissions by 100 million tonnes by 2025 through Hitachi products and services. Seventy percent, or 70 million of that 100 million tonnes, comes from power generation and other aspects of energy supply, while 30 percent, or 30 million tonnes, is associated with energy consumption, including industry, transportation, commercial and residential use.
For power generation and energy supply, we will provide products that reduce CO2 emissions by expanding the provision of nuclear power and renewable energy technologies, as well as further improving the efficiency of thermal power generation. For energy consumption, we are committed to pursuing high energy efficiency in industry, transportation and daily living, such as developing hybrid drive systems that use lithiumion batteries and creating power-saving data centers that integrate ICT (information and communication technology) with air conditioning technology.
Plan for CO2 Emission Reduction (base year FY 2005)
Breakdown of 2025 CO2 Emission Reduction
To reduce the environmental burden of CO2, we are building up the environmental efficiency of all products.
First, we intend to make all Hitachi Group products Eco- Products*1 by fiscal 2025. To achieve major improvements in environmental efficiency, we have also developed the Super Eco-Product classification. These are Eco-Products that have either an efficiency of global warming prevention*2 or a resource efficiency*3 at least 10 times greater than standard products (fiscal 2000 products), or when these products are industry leaders based on their achievement ratios of energy conservation standards*4 or other similar indicators, or are highly regarded outside the Hitachi Group. The intention is to boost the percentage of Super Eco-Products to Eco-Products to more than 30 percent by fiscal 2010. We have identified the environment and energy as priority areas for channelling Group resources.
We look forward to using our technology to meet the challenge of environmental protection, another step toward achieving a sustainable global environment.
Hitachi's Eco-Product System
(Publishing in Julys 2009)
Presenting Hitachi's activities aimed at monozukuri in harmony with the environment, such as environmentally conscious products, eco-examples at offices and plants, and employees' activities.