Home > Hitachi Global CSR Activities > North America
Tadahiko Ishigaki
Senior Vice President and Executive Officer,
Chief Executive for North America, Hitachi, Ltd.
In this age of advancing information and consumer empowerment, constant change has brought a renewed dedication to corporate social responsibility within the Hitachi Group. In 2006, Hitachi established a group CSR romotion team in North America to develop CSR initiatives to ensure that employees understand Hitachi's responsibility as a good corporate citizen.
Hitachi companies in North America are engaged participants in the environment and in conservation efforts, developing a sustainable supply chain and a diverse workforce, as well as helping those who are most in need. Today, we are working with more than 70 group companies as active partners within our communities.
We welcome Hitachi employees and associates in North America to join together in sustaining excellent relationships with our stakeholders and to be an integral part of our local communities and society. CSR is a vital component of our business, as well as our brand, future and legacy.
Grassroots Community Activities through the Community Action Partnership and The Hitachi Foundation
North America Community Action Committee: Participants discuss how to energize local activities.
Hitachi believes that the greatest benefits to the community, employees, and the company result when employees are able to take action to address real community needs. The Hitachi Foundation and Community Action Committees (CAC)-driven by employees from 21 Hitachi North America Group companies- collaborate in the Hitachi Community Action Partnership. Together, we are taking part in many community support activities, including making donations, volunteering, supplying food, and building houses for those in need, and providing career guidance to middle and high school students.
For more than 20 years, The Hitachi Foundation has been a pioneer and model for others for making social contributions to better the lives of the economically and socially isolated. Drawing on this rich experience, the Hitachi North America Group is working to ensure that all Group companies fulfill their social responsibility as good corporate citizens.
Creating an Environmental Action Plan for North America
Hitachi North America Group Environmental Conference
In November 2006, the Hitachi Environmental Conference in America was held in Dayton, Ohio to share information on the Group's environmental and advanced environmental initiatives. A Group Environmental Action Plan will be created in fiscal 2007, and ways will be developed to share information on the environment among Group companies. The plan will provide the basis for distinctive environmental programs by each company. At the same time, the Group will focus on environmental issues shared by Hitachi Group companies, and its combined muscle will be used to develop alternative energy and sustainable business models.
Hitachi True Stories Show the Value Created by Hitachi Technologies and Products
The gratitude we receive from customers is priceless. Since November 2006, we have selected some of the messages we have received about Hitachi products-such as optical telecommunications and medical equipment-and created 5-minute documentaries for a film series and Web site called Hitachi True Stories to illustrate the social value created through our products and services. One film, for example, is about a dentist /private pilot continuing with everyday life while receiving therapy using Hitachi proton beam cancer treatment technology. Another film is about Bandon, Oregon, a community benefiting from Hitachi fiber-to-the-home telecommunications.

