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Turn the lights off and consider the earth : Hitachi global lights-off campaign

On March 25, 2017, Hitachi participated in "Earth Hour" conducted by the World Wide Fund for Nature (WWF), and turned off its signboards illumination, interior and exterior lighting at manufacturing plants and offices in many parts of the world where Hitachi sites are located for one hour from 20:30 to 21:30 local time, and considered the earth.

Furthermore, for an extension period from March 20 until 24, Hitachi called for lights off, and 233 sites of the Hitachi Group in 25 countries participated in this initiative and was able to reduce electricity consumption of approximately 24,000 kWh*1 in the period of 6 days.

*1
An approximate reduction in electricity consumption of 24,000 kWh corresponds to a CO2 emission reduction of approximately 13t-CO2.
※Emissions are calculated based on the CO2 emission coefficients by country/ region in CO2 Emissions From Fuel Combustion (2013 edition) published by the International Energy Agency.

Hitachi Group Earth Hour Highlights

Japan:Tsutenkaku

[Image]Tsutenkaku Before
Before

[Image]Tsutenkaku After
After

Took a photo with a panda bear from the Earth Hour 2017 SNS program “# Traveling 60 Pandas” in Japan *1

Japan:Aomori LED billboard

[Image]Aomori LED billboards Before
Before

[Image]Aomori LED billboards After
After

Vietnam:Ho Chi Minh billboard

[Image]Ho Chi Minh billboards Before
Before

[Image]Ho Chi Minh billboards After
After

Indonesia:Jakarta Billboard

[Image]jakarta Billboard Before
Before

[Image]jakarta Billboard After
After

Myanmar:Yangon Billboard

[Image]Yangon Billboard Before
Before

[Image]Yangon Billboard After
After

Taiwan:Taipei Billboard

[Image]Taipei Billboard Before
Before

[Image]Taipei Billboard After
After

China:Shanghai Billboard

[Image]Shanghai Billboard Before
Before

[Image]Shanghai Billboard After
After

Thailand:Bangkok Billboard

[Image]Bangkok Billboard Before
Before

[Image]Bangkok Billboard After
After

*1

Earth Hour Japan’s program in which 60 stuffed panda bears travel around Japan as an ambassador of Earth Hour.

About Earth Hour

“Earth Hour” organized by WWF started in 2007 as an international event in which people all over the world share their desire to “halt global warming” and “protect Earth's environment” by turning off their electricity on the same day at the same hour for one hour. It is the largest event in the world today, with about 190 countries participating.