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Hitachi

Lumada

Lumada evolves with AI
Hitachi drives the digital transformation of society.

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Movie: Growing Together Through Digital Transformation

Growing Together
Through Digital Transformation

By combining data, technology, knowledge, and talent, Hitachi creates new value through Lumada‑delivering sustainable growth for our customers and society through digital innovation.

Lumada is a coined term that blends “Illuminate” and “Data”.
It reflects our commitment to shedding light on our customers' data—making it shine and revealing new insights that help solve business challenges and drive sustainable growth.

Lumada: Empowering Co‑creation for Your Business Innovation

Hitachi contributes to the growth of customers’ businesses by harnessing digital technologies and data, while also reducing costs and enhancing operational efficiency.
With the evolution of technology and diversification of lifestyles and values, businesses are evolving from selling goods to providing value through services, including experiential offerings, and the emergence of new businesses.
To effectively adapt to changes in business environments and anticipate the future, we assist in the growth of customers’ business by leveraging digital technologies and methodologies such as Lumada’s customer co‑creation framework, data analysis and AI to create innovative value propositions and drive business growth.

Lumada’s Customer Co-creation Framework

What is Lumada’s Customer Co‑creation Framework?

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