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    Hitachi Global

    What’s next starts with us: Moving Forward as One Hitachi – Thailand Workshop 2025

    Sep 2025

    Building on the success of the mini brand refresh launch in Singapore, Hitachi recently brought the “What’s next starts with us” workshop (formerly known as I am Hitachi) to Thailand. This vibrant and engaging event gathered colleagues from across the country in, Bangkok for a hands-on experience designed to spark creativity, strengthen collaboration, and reinforced a shared sense of unity.
     

    The workshop was kickstarted by Dr. Worawut Waruttamapornsu, Country Managing Director of Hitachi Energy Thailand, who set the tone with a strong emphasis on progress and teamwork. This was followed by Mr Taisuke Ikeda, Managing Director of Hitachi Asia Thailand, who highlighted Hitachi’s long-standing presence in Thailand and underscored the importance of working as one group. The workshop concluded with closing remarks from Ms Florence Chow, General Manager of Corporate Communications Group, who encouraged everyone to keep asking “what’s next?” and to be proud ambassadors of the Hitachi brand.

    Photo collage of Hitachi staff who attended the What’s next starts with us workshop in Bangkok, Thailand

    At Hitachi, our brand is more than just a logo or a slogan, it’s a promise to our customers, partners, and communities. The what’s next starts with us workshop reflects our ongoing commitment to bring this promise to life by empowering our people to embody our core values of sincerity, harmony, and a pioneering spirit. Through engaging activities and open dialogue, colleagues explored how these values drive innovation, strengthen teamwork, and empower us to deliver meaningful and positive change for society.
     

    By fostering a culture of curiosity and collaboration, we ensure that every individual can play a role in building a better, more sustainable future. The energy and insights from Thailand will continue to ripple and resonate across the region as we keep asking what’s next—and work together to create it.

    Date of Release: September 2025