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The customer’s ideal vision is drawn out while thinking about future trends and possible alternative futures.
Ideas and business models for realizing the ideal vision are then generated.
Business ideas are created with the customer while identifying the customer’s strengths and comprehending the changes in technologies and people’s sense of values. The business structure needed to create a sustainable business is then designed and its value evaluated.
As shown in the SDGs, there are major issues that need to be addressed in the future society.
We are now facing a wide variety of problems: abnormal weather due to global warming brought about by human activities, environmental pollution due to waste, lack of water and other resources, traffic congestion and overcrowding due to urbanization, deterioration of social infrastructures, decreasing birthrate and aging population in developed countries, infectious diseases, and others.
We are endeavoring to create “social innovations” together with various partners to solve the wide variety of problems faced by society and realize the hopes of people around the world.
We want to build a society where everyone can live comfortable, peaceful, and healthy lives.
Hitachi Establishes Lumada Innovation Hub Tokyo to Accelerate the Lumada Movement Through New Collaborative Creation With a View to the Post-COVID-19 World
※Written in Japanese
Partnerships that accelerate open innovation to improve social, environmental and economic value and QoL