Ultra thin LCD

Ultra thin LCD is a high definition LCD monitor with a profile of just 35mm (*1). And a LCD this thin and this lightweight design gives you a realm of new ideas for room layouts, usability and styles. In developing the Ultra thin LCD, we strive to make long-lasting products through repeated testing and minimize its impact on the environment with specs that contribute to energy saving and CO2 reduction in household use and logistics.

*1

Monitor thickness: 39mm (35mm at its thinnest portion excluding extrusions, measured from the panel surface to the wall bracket mouting points on the rear cover)

(Updated in October 2009)

Advanced technology into a slim form: 35mm(*1)

Ultra thin LCD offer the ultimate partner for those with a keen eye for interior design with a smart-looking rear design that looks beautiful from every angle, and allows you to place it anywhere you choose. Additionally, the 35mm(*1)-thin includes advanced technologies such as a Fanless Ventilation System, which radiates internal heat from the LCD efficiently. And the Ultra thin LCD Module combines a thinner-profile with outstanding picture quality. Hitachi's unique rigid frame design prevents deformation of the frame. Newly Developed Thin Power Unit is just 1/3 (*2) the thickness of Hitachi's conventional power unit. All the component within this unique set has been cleverly streamlined and miniaturized to produce the smallest and most efficient version that could be achieved. The result is a model at a mere 10.9kg (*3).

*2

Compared to Hitachi conventional 37"LCD TV, L37-XV02 for Japan domestic market

*3

Weight of monitor, excluding stand

Giving consideration to the environment impact of a product cycle

The ultra thin and lightweight form is not only pleasing to the eye, but the design takes environmental concerns into account and allows for the efficient use and recycling of resources. By incorporating the Reduce / Recycle concept from the production stage, we have reduced the environmental impact. In fact, our latest model, UT37-XP800 released in May 2009 for Japan domestic market has reduced the use of styrofoam for packing materials by approximately 23%, exterior components by approximately 53% compared to our conventional model, UT37-XP770 released in June 2008 for Japan domestic market.
The carton sizes have been reduced approximately 60% compared to our conventional model, we have improved shipping efficiency, energy saving and CO2 reduction in logistics. Hitachi also promotes eco-friendly use of materials, such as lead-free soldering of printed circuit boards and electric cords while also reducing the amount of chemical substances specifically prescribed by J-Moss. While these environmental efforts may not be recognized easily while using it, the Ultra thin LCD strives to be constantly one step ahead.

*4

Comparison between UT37-XP800 and UT37-XP770

Reducing CO2 by saving annual energy consumption!

With its advanced specs, UT37-XP800 has approximately 21% lower annual power consumption(*5) than that of our conventional model of the same size released in 2008 and cut the annual CO2 emissions to 57kg/year.

*5

Annual power consumption is the amount of power used in one year, calculated from the average family viewing time (4.5 hours) and from the screen size and type of receiver,and based on the Law Concerning the Rational Use of Energy (the Energy-Saving Act).

*6

Comparison of annual CO2 emissions of our conventional model UT37-XP770 relrased in 2008 and our latest model UT37-XP800 released in 2009 for Japan domestic market. UT37-XP770: approx. 72kg/year; UT37-XP800: approx. 57kg/year (figures from Hitachi tests). A CO2 emission coefficient (0.39kg-CO2/kWh) is propounded by FEPC (The Federation of Electric Power Companies of Japan).

Innovative technology contributes energy saving

Under this concept, the Hitachi Group views the Ultra thin LCD as one of the ways of achieving our Environmental Vision 2025, with its goal of helping to reduce CO2 emissions by 100 million tons annually by 2025.

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